MindRocket is where I build the tools and write the ideas I wish I'd had — practical software and honest writing for people who want to perform when it counts.
Every app starts with a real problem I hit myself — then gets built until it's good enough to rely on.
Conversation intelligence for real estate agents. Primed delivers instant market briefings, ready-to-use talk tracks and client scripts, and AI role-play that lets agents rehearse the hardest conversations before the real call — so they never freeze when a deal is on the line.
Visit primed.today →Writing on doing the work, showing up, and building things that matter.
I'm a realtor, founder, and builder. I make things at the intersection of what I know and what I wish existed — starting with the tools that would've made my own work easier.
MindRocket is the home for that work: the apps I ship and the books I write. Primed came first, born out of a listing I lost because I froze at the wrong moment. Everything here follows the same rule — build it until it's good enough that I'd stake my own name on it.
If you're a brokerage, a builder, or a reader who wants to work together, I'd love to hear from you.
Partnerships, brokerage rollouts, press, or just to say hello.
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